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Оглавление - Who benefits from this? Business strategies
- From the author
- 1. Who benefits from outsourcing?
- 2. Who benefits from vertical integration?
- 3. Who benefits from horizontal integration?
- 4. Who benefits from diversification?
- 5. Who benefits from a merger?
- 6. Who benefits from the acquisition?
- 7. Who benefits from a joint venture?
- 8. Who benefits from a strategic alliance?
- 9. Who benefits from the franchise?
- 10. Who benefits from the license agreement?
- 11. Who benefits from a supply chain partnership?
- 12. Who benefits from a marketing partnership?
- 13. Who benefits from a co-branding initiative?
- 14. Who benefits from a cross-promotion campaign?
- 15. Who benefits from a loyalty program?
- 16. Who benefits from a product launch?
- 17. Who benefits from a product line extension?
- 18. Who benefits from a product redesign?
- 19. Who benefits from a product repositioning?
- 20. Who benefits from a product differentiation strategy?
- 21. Who benefits from a low-cost strategy?
- 22. Who benefits from a niche strategy?
- 23. Who benefits from a mass-market strategy?
- 24. Who benefits from a skimming strategy?
- 25. Who benefits from the penetration strategy?
- 26. Who benefits from a freemium strategy?
- 27. Who benefits from a subscription model?
- 28. Who benefits from a usage-based pricing model?
- 29. Who benefits from a price bundling strategy?
- 30. Who benefits from a dynamic pricing strategy?
- 31. Who benefits from a discounting strategy?
- 32. Who benefits from a promotional pricing strategy?
- 33. Who benefits from a channel strategy?
- 34. Who benefits from an e-commerce strategy?
- 35. Who benefits from a social media strategy?
- 36. Who benefits from a content marketing strategy?
- 37. Who benefits from a thought leadership strategy?
- 38. Who benefits from a public relations strategy?
- 39. Who benefits from a crisis management strategy?
- 40. Who benefits from a sustainability strategy?